The blog (on tumblr). The shop (on etsy).
Please let me introduce you to the world of Alexander King’s tie-dye underwear for men. If you are a guy and into designer underwear then you’ll want to check out his work.
Here is a quote written by Alexander on his etsy shop profile page: “The Premise is pretty simple – A reimagination of a classic white brief, brought with some psychedelic blasts of color. How far can you go with simple white underwear. So born from a wild idea back in 2013, I decided to make a bunch of pairs and when they were on models, their colors were really best shown off. Now I produce them all in Los Angeles made from completely new underwear that I have bought.”
I think his art and photography on his tumblr blog that he uses to promote his work is amazing, and I think his tie-dye underwear products are very artistic.